When people visit new or familiar restaurants and are extremely impressed with the food, service and ambiance; they want to talk about it. They write on blogs and review sites to share it with netizens. Also, if something’s really disappointing, they write about that too. These users’ comments are valued most by netizens. This collection of professional & individual user reviews aggregates to be the community opinion, i.e., the wisdom of crowds.
Searches are getting simpler for diners & foodies as they can find out what others are saying about a restaurant before they choose to eat there. With the web full of restaurant recommendations and reviews based on the diner’s experience – hunting for restaurant reviews has surely become the first step while choosing a restaurant. Restaurant search engines have an algorithm that captures this wisdom of crowds to bring it back to the users.
With myriad restaurants and cuisines to choose from, one can rely on the wisdom of crowds aggregated by search engines to find local restaurants that serve great food with excellent service in a perfect ambiance.
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